As the FIFA World Cup heats up, a surprising trend is emerging in New York City: a surge in soccer enthusiasm among locals. In a bid to capitalize on the excitement, Mayor Eric Adams has dubbed the city a "footy town," a nod to the growing popularity of the sport. According to a new report, New Yorkers of all ages are flocking to soccer fields, stadiums, and bars to watch matches and learn the game. From casual kick-arounds in Central Park to competitive leagues in Brooklyn, the city's soccer scene is experiencing a renaissance, driven in part by the World Cup's global spectacle.
World Cup drives New Yorkers to soccer in mayor’s ‘footy town’ Crain's New York Business