"Presidential Promotions: How Campaign Swag Reveals American History's Hidden Stories In a fascinating look at the often-overlooked world of campaign memorabilia, a new exploration delves into the intriguing history behind the trinkets and tokens that have been used to win over voters throughout American history. From the 1968 presidential campaign, where Richard Nixon and Robert F. Kennedy's faces adorned paper minidresses, to the 1796 election, where John Adams handed out lanterns to his supporters, these seemingly trivial items hold a wealth of insight into the country's past. By examining these campaign souvenirs, historians are uncovering a treasure trove of stories about the people, events, and cultural trends that have shaped America's development. Get a glimpse into the surprising ways that everyday objects can provide a unique perspective on the nation's history."


From paper minidresses emblazoned with the faces of Richard Nixon and Robert F. Kennedy to lanterns given out by John Adams — it's American history as object lesson.