In a bold move to bring the world of Westeros to life, Snapchat has unveiled an immersive augmented reality (AR) ad in New York City, celebrating the highly-anticipated HBO series 'House of the Dragon'. The interactive experience allows passersby to step into the world of the Targaryen family, complete with stunning visuals and special effects. By using Snapchat's AR capabilities, fans can interact with the characters and objects from the show, offering a unique and engaging experience that blurs the line between reality and fantasy. The AR ad is part of a larger marketing campaign to promote the show, which is a prequel to the hit series 'Game of Thrones'.
Snapchat launches ‘House of the Dragon’ AR ad in New York City Social Media Today
