Corporations are increasingly adopting greenwashing tactics to appear environmentally responsible while continuing business-as-usual practices, according to a new analysis. The trend involves companies making superficial sustainability claims without meaningful action, often through vague pledges or symbolic gestures. Critics argue these moves distract from real climate progress, allowing firms to maintain polluting operations under a veneer of corporate virtue. The piece examines how such strategies undermine public trust and delay urgent systemic change.
Opinion | The Latest Corporate Climate Ruse The New York Times