A quirky café in Astoria is drawing attention for its creative twist on seasonal drinks, selling pumpkin spice lattes served inside hollowed-out pumpkins for $15 each. The unconventional presentation has gone viral, with the shop moving more than 400 of the novelty beverages since the trend began in October. Customers are embracing the playful concept, blending autumn flavors with a whimsical serving style that stands out in the crowded coffee market. The experiment highlights how small businesses are experimenting with immersive experiences to attract foot traffic.
The Coffee Lab in Astoria went viral for serving $15 pumpkin spice lattes inside real pumpkins, selling over 400 drinks since October.
