As the world's attention turns to the 2026 FIFA World Cup, New York City's hotel industry is bracing for a potential revenue shortfall. Despite the city's reputation as a major tourist destination, new projections suggest that hotels in New York City may only rake in half of the anticipated revenue from visitors flocking to the city for the tournament. The disparity is attributed to a combination of factors, including increased competition from neighboring cities and the high cost of accommodations in Manhattan. With the World Cup expected to draw millions of fans, hotel operators are now scrambling to adjust their expectations and come up with strategies to make the most of the limited revenue.


New York City hotels projected to make only half of anticipated revenue from World Cup  New York Amsterdam News