A leaked document reveals that the messaging strategy behind the GOP’s "common sense vs. communist crazy" campaign slogan was developed by a political operative named Lisa McClain. The strategy appears to frame political opposition as extreme, positioning the party as the defender of traditional values. Details in the document suggest a coordinated effort to shape public perception through sharp, divisive language. The findings offer insight into how the GOP is refining its rhetorical approach ahead of key political battles.
Exclusive | Pol behind the GOP's 'common sense vs. communist crazy' messaging strategy revealed to be Lisa McClain nypost.com