"Toronto residents woke up to a chilly surprise and a city-wide spectacle as rapper Drake orchestrated a bizarre publicity stunt, blanketing the city's streets with a thick layer of ice. The unexpected ice sheet, reportedly laid down by a fleet of trucks, was accompanied by the presence of blowtorches, which were used to create intricate designs and patterns on the frozen surface. While some residents were left bewildered and even delighted by the display, others were not so pleased, complaining about the disruption to daily life and the potential hazards posed by the icy roads and sidewalks. As the city grapples with the aftermath of this unorthodox marketing ploy, one thing is certain: Drake's name is on everyone's lips."
Drake’s Publicity Stunt Brings Ice, Blowtorches and Headaches to Toronto The New York Times
