A new skincare brand claims its "neurosensory" products work better when paired with calming music during application, suggesting sound enhances absorption or effectiveness. Skeptical but curious, researchers examined whether the approach delivers tangible benefits beyond the placebo effect. The test evaluates whether the combination of music and skincare yields measurable results compared to traditional application methods. Findings could reshape how consumers interact with beauty routines—or reveal whether the science holds up.
Bonjil, a new “neurosensory” skincare line, says listening to soothing music while applying serums and balms will help the products do their jobs. We put it to the test.